Emma is a distinguished data analytics professional, boasting a PhD in Computational Neuroscience and an impressive decade-long journey applying quantitative methodologies in varying sectors, from consumer goods to academic research. With her core abilities including human-centered decision making, quantitative analysis, and project management, Emma has made significant contributions in her field. Most notably, Emma spearheaded the quantitative research team at Google's Next Billion Users initiative. Her leadership and experimental approach helped define metrics and synthesize data, guiding product decisions for a range of services targeting emerging markets. She also established and directed a team of three professionals and one contractor, aligning with diverse stakeholders to foster data-driven innovation. As she transitions her career focus toward sustainability, economic prosperity and equitable access for all, Emma's passion for leveraging data to generate substantial societal impact remains firm. Her ambition to combine data and sustainability strategies underpins her commitment to make a positive difference in global societies.